The receipts.

Real problems. Real systems. Real outcomes. Client names anonymized where confidentiality applies — the work speaks for itself.

Analytics dashboard screenshot

Every case study on this page is a small business I've worked with — not an enterprise client paying six figures a year, and not a stock-photo "success story" from a marketing textbook. These are real contractors, service providers, and local businesses in Kentucky and beyond who needed more leads, better rankings, or a website that finally did its job.

What you'll see in each one: where the business started, what we actually changed, and what the results looked like 3 to 12 months later. I'm honest about what worked, what took longer than expected, and what I'd do differently. SEO isn't magic, and pretending otherwise doesn't help anyone.

A few themes show up across these: fixing the technical foundations first (most small business sites have silent issues that kill rankings before content ever has a chance), building content around the questions real customers ask, and earning local authority in ways that don't require a massive backlink budget.

If any of these situations look like yours, the contact form below is the best way to start a conversation. I work with a small number of clients at a time so I can do the work properly — I'd rather tell you early if we're not a fit than sell you something that won't deliver.

Multi-agent AI content pipeline — Python code showing stage architecture
AI Systems · Python + Streamlit

Multi-Agent AI Content Pipeline — Built & Deployed

A complete 7-stage multi-agent AI content system with a Streamlit front-end, brand voice pre-flight, and human oversight gates.

Automated analytics reporting — dashboard metrics pulled from GA4 and GSC
Python · GA4 + GSC APIs

Automated Analytics Reporting — Zero-Touch Delivery

A Python pipeline pulling GA4 and Google Search Console data into formatted HTML reports delivered weekly — zero manual intervention.

PPC campaign restructure — Google Ads dashboard showing conversion growth
PPC · Google Ads · Hand-Coded LP

PPC Campaign + Landing Page — 300% Conversion Lift

Inherited a vanity-metric PPC account, restructured around high-intent keywords, and built a hand-coded landing page that tripled conversions.

SEO operations system — 7-tab master tracker with automation and SOP library
SEO Strategy · Operations

SEO Operations System — Tracker, Automation & SOPs

A complete SEO operations system from scratch: a 7-tab master tracker, 3 Python automation scripts, and a documented SOP library.

Let's build something.

Whether you need fractional operations support, a systems overhaul, or someone who can build the infrastructure your team is missing — let's talk.

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